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DRESS VERSUS GOWN

Photo by Danielo
Okay, so . . . is there really a difference between a wedding gown and a wedding dress? I mean you hear designers and savvy merchandisers referring to what you wear on your big day as either gown or dress. So which is it?

Defined, gowns are anything to the floor and definitely ones with trains and/or extensions are considered super gown-worthy. For me the gown at its quintessential best is 'Harlowesque' lean-lined and clingy, something Hollywood designers borrowed for evening wear from sexy nightgowns back in the 1930s (hence comes the gown). The dress on the other hand can be any silhouette--even a ballgown--as long as it's ankle length or above. A good example of ballgown silhouette as dress is in the second image. BTW my favorite length and silhouette for bridal wear right now is Ballerina, just above the ankles and very full . . .

Photo: Sweet Light Studios

Dress and gown by Amy-Jo Tatum

THE SCARF VEIL MAKES A COMEBACK

 Today's chic started with a casual trend borrowed from the fifties glamorized by Audrey Hepburn—the scarf. As Audrey and fashion icons like Jackie Kennedy showed us, some women can make even a sporty scarf look elegant. I began incorporating them into my collection once I realized they looked hot with so many of the 1950s throwbacks I was creating. Keep in mind they do lend themselves well to quite a few styles. Be imaginative. You can tie a lace scarf like a bandana or go gypsy style with it. Experiment. Create your own look!
The shorter version above works with this more casual look. This is one of my ‘Marilyn’ dresses . . . My 1950s ‘Going Away’ bride is headed for a drive up the coast to that country inn in her crepe halter dress and silk chiffon scarf. A casual as well as elegant look.
Long Scarf-Pictured below: Considered more an option in head wear than veil depending on the length of chiffon or silk gauze used to create it. A 5-yard length wrapped around the head framing the face creates a long band of train that works as an extraordinary veil. Perfect for Mosque weddings.


Below: A 3-yard galloon/scarf of Chantilly lace makes the perfect 20s style cloche-cap style veil to pair up with a vintage lace gown. 
All gowns and veils by Amy-Jo Tatum Bride
Photo Credits
Header Photo by E Jones Photography
Photo 2: Bride Chic
Photo 3: Pixamage

ART DECO MEETS CITY MODERN

 There's an interesting story behind this editorial that begs the question: How long could it take to find the right spot to shoot 1930s style gowns? Can you believe 4 years?  That's right, when you want to find a backdrop reflecting all the best of the Art Deco era, it can take awhile.  Kudos to photographer, Jim Vetter who scouted out the perfect canvas for this project at The Mandarin Oriental Hotel in San Francisco.  This is a place I'll sum up in one word---elegant!  Says Jim, "As a photographer, my vision for this shoot was to reflect the reawakened interest in early 20th-Century stylings and set it against the metropolitan backdrop of modern San Francisco.  The Mandarin Oriental was the perfect location; the décor is reminiscent of the Art Deco era while still feeling very current. I've shot Amy-Jo's gowns in the past and just love their classic sophistication. These designs compliment the elegant photographic style, I wanted to bring into this project . . . . "
 For me, creating pieces like these was inspired by Hollywood's golden era when women were finally free of corsets, girdles even bras.  The body-hugging bias-cut that once upon a time was a radical concept, has
become classic.  Each and every fabric and lace in this collection was hand-selected for brides
who want a to add some drama while showing off a fit and toned body on their wedding
day. . . . 

 CREDITS
Makeup and Hair: Moderne Beauty
                         Styling and Jewelry: Mary Compagno of Nordstrom mary.j.compagno@nordstrom.com
Flowers: Floral Ornaments
Venue: Mandarin Oriental Hotel, San Francisco
Menswear: Selix San Francisco
Models: Ginger Larsen, Rob Williams and Katie Siu




 




 







A DAY AT CITY HALL: A LOOK AT THE NEW CIVIL WEDDING


Photography: Shelah Osbrink aka digital She


Makeup and hair: Christal Saville


Models: Jocelyn, Ashton and Tejel



The brief city hall ceremony or ‘champagne wedding’ is every bit as significant as the formal wedding planned months ahead. City hall weddings are ideal for couples who don't want to bother with juggling florists, caterers, bands and wedding planners. No longer considered the spontaneous events they once were, civil ceremonies are going through new approval and popularity. Some couples simply prefer the ease of a short ceremony with a few friends and family to share in the celebration. City hall weddings offer a fast, elegant and meaningful ceremony (which most are these days) and in the case of the opulant San Francisco City Hall--the use of a palace for half an hour or so for the price of the marriage license and officiant. Now that's a real bargain!

Realize though if you go with this simple a ceremony, you might be dressing yourself differently than the traditional bride. Because civil weddings usually take place on weekdays when government offices are open to perform rites, chances are you’ll be in a street-length suit or dress—possibly white but it doesn’t have to be. Any color or length is fine as long as you look good in it and feel special. When these shots were taken there were two other weddings going on--one formal--the other less formal with the bride in a street-length dress. Whether or not you you go all out as a bride is your decision. Realize though you’ll be dressing for a lifetime of shared memories, so it’s worth the effort to opt for a few ‘bride’ touches here and there.



For brides bypassing the ‘all out’ bash for that brief and private gathering, below are some ideas for putting together the type look you want. First let’s look at some of the hemlines you might consider as a non-traditional bride.
Mini: Well above the knee; a light-hearted and playful length.
Just Above the Knee: Popular length for the casual bride. Ideal for suits and cocktail dresses.
Just Below the Knee: Another great length for a suit or cocktail dress. Proportion flatters many figure types and a range of ages.
Ballet Length: full skirt falling just above the ankles. Sometimes worn with tulle petticoats.
Asymmetrical: Irregular hemline falling diagonally.
Handkerchief: Another irregular hemline that falls to a point, more a treatment than length as the longest point usually falls anywhere from the knee down. Typically in sheer fabrics like chiffon. Very chic and in now.
Ankle Length: An inch or two above the floor.
Floor Length: Yes, this is a good choice for an informal wedding as long as the dress is simple in its cut, doesn’t have a great deal of volume in the skirt or train extending beyond the heels. Picture a slip dress or tailored suit.
SILHOUETTES
Silhouette is really the shape and style of your dress—the overall effect of how you’ll be seen and see yourself. Think of silhouette as the foundation of your look. Below are a few to consider:
Suit: Elegant in floor length; chic in shorter versions. White wool is most striking especially on winter brides. An ideal look for the night time or hotel wedding, especially with a hat.
A-line or Princess: Flatters most figure types. It’s fitted through the bodice and can have a slight to moderate flare in the skirt.
Fitted Sheath: Fitted through the bodice and skirt. Go just above or below the knee and you have Audrey Hepburn’s dress in Breakfast at Tiffany’s (think white though)—perfect for a cocktail reception.
Relaxed Sheath: As in slip dress. Add some delicate beading or hand painting and this makes for another cocktail wedding knock-out. Again, any length is great for this style. Try a short veil or pouf of netting as a headpiece.
Empire: Fitted in the bust and flared below. Wear a mini in this silhouette and you have a Baby Doll cut. Longer styles in the empire lean to a more elegant 1930s look, particularly styles with asymmetrical or handkerchief hemlines. All lengths would be elegant at evening weddings.
Hourglass Dress: A natural waistline atop a full skirt. Dior claimed fame to the Hourglass in 1947 once restrictions were taken off fabric. Now can you picture it? Those French Models in fashion lay-outs with wasp waistlines atop full skirts? A beautiful silhouette in any length.
Shirt-waist Dress: A more relaxed version of the Hourglass—a classic and tailored look, usually with billowing sleeves. Can be made out of lightweight fabrics like organza, chiffon and crepe, as well as mediumweights like linen. Nice for a garden reception, especially with a wide- brimmed hat.




Now that you have some idea of what your dress can look like, finally, a word about the groom. For an informal wedding your groom can wear anything stylish from his best suit to something more laid-back like a navy sport coat or silk shirt and khakis. Clothing here follows the simplicity of the celebration, and one of the most important things you and your groom need keep in mind is, informal weddings are brief and the attire though stylish and even elegant, is never ultra formal. War brides of the 1940s had swift weddings with quick preparation out of necessity. Today couples are fortunate. The informal wedding is a choice having more to do with lifestyle and many times the belief, less is more…

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